Completing a product is only half the battle; monetizing, marketing and distributing are all things that entrepreneurs, creatives and SBOs alike must be well-versed in to find an audience. This applies to anyone in today’s world, but few artists have captured that sustained multidisciplinary spirit over the last few decades than Björk.
In celebration of 2022’s Squarespace Refresh, an annual release of new product features and updates for its users to better streamline the process of connecting with consumers, Squarespace has announced its “Squarespace Icons” campaign. The series aims to pair technological know-how with the vision of iconoclastic creatives to release limited edition templates, beginning with the exclusive Fluid Engine template created in partnership with Björk.